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Resources
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MIS Department Seminar Series 2007-2008 Schedule*
2006-2007 Schedule*
2004 - 2005 Schedule*
* schedule is subject to change 2007-2008 Abstracts Carol Saunders, University of Central Florida presents "A Tale of Two Manuscripts" - September 21, 2007 The presentation, “A Tale of Two Manuscripts,” looks at publication as a series of steps and provides hints for improving publishing success. The successful and unsuccessful progress of two different manuscripts through the publication process in two MIS journals will be used for illustration purposes. The manuscripts are focused on support for interorganizational supply chain relationships including EDI and e-marketplaces. Zizi Papacharissi, Temple University presents "The Real/Virtual dichotomy in online interaction: New media uses and consequences revisited" - September 21, 2007 Quantitative and qualitative research on the Internet is divided, revealing evidence of the Internet as a social revitalizer on the one hand, and as an alienating agent on the other. This synthesis of literature examines conflicting and overlapping conclusions on the uses and consequences of new media and finds that approaches in interpreting these results are frequently guided by the belief that online and offline interactions somehow take place on separate social planes. Rather than viewing this as a real vs. virtual question, this review suggests these results be viewed as indicative of the human need to fine-tune social contact, manage time, and express identity in a manner that combines present and future technologies. As online media mature and newer technologies develop, an overview of the contributions and shortcomings of relevant communication research could inform scholarly investigation in the future. 2006-2007 Abstracts Gautam Ray, University of Texas at Austin presents "Asset Characteristics and the Impact of IT on Firm Scope and Performance" - March 28, 2007 This research examines how the nature of firms' assets and information technology (IT) interact to influence the level of vertical integration and horizontal diversification. The analysis suggests that IT is associated with a greater decrease in vertical integration in firms with more tangible assets. The analysis also indicates that IT is associated with a greater increase in horizontal diversification in firms with more intangible assets. The general implication of this research is that firms with more tangible assets may use IT to become more vertically specialized, whereas firms with more intangible assets may deploy IT to become more horizontally diversified. Tanu Ghosh, Massachusetts Institute of Technology presents "Fear and Desire in Database Design: Negotiating Database Usefulness" - February 28, 2007 (CANCELLED)Organizations undertake ambitious database design projects in order to serve their informational and decision making goals. Yet, despite the resources expended on these projects, data often proves to be unreliable or inadequate when used in practice, especially when viewed against the original expectations and goals. To understand this puzzle, I conducted an ethnographic study of the design of a database system within one organization. Database systems, through their fields, functionalities, and features, provide the scaffolding to hold the data that are to be produced and consumed on a regular basis. I examine the micro-interactions that occur around these fields and features. These interactions highlight both the desires and the fears that are triggered when the features of the database are proposed. The fears and desires stem from the purposes that people imagine for the database - efficiency, accountability, and comparability. As these purposes interact in the activities of database production, the fears and desires heighten and result in contradictions - both within and across actors. Changes are made to accommodate these contradictions. However, every change negotiated within the database system design creates ripple effects and adjustments with regard to other purposes. Again changes and adjustments need to be made. The process of database design becomes highly dynamic and complex, almost volatile, and the final database system is a negotiated compromise between multiple trade-offs. By juxtaposing these fears and desires, and through the illustrative use of causal-flow models, I analyze the process by which databases depart from their stated purpose and generate significant difficulties for their users. Kalle Lyytinen, Case Western Reserve University, presents "Strong Order Effects during Disruptive Information Technology Innovation among Entrepreneurial Software Firms: Operationalization, Main and Temporal Impacts" - February 19, 2007 We examine strong order effects that are defined as processes connecting causally different types of Information Technology (IT) innovations, or their properties. Strong order effects between three types of IT innovations are explored: (1) innovations in computing platforms (base innovations); (2) innovations in development processes (process innovations); and (3) innovations in application services (service innovations). These effects are explained by discontinuous effects, upward effects, and sideways effects generated by radical component and relationship changes in nested product/service hierarchies in computing platforms. Two types of strong order effects are observed: (1) correlations between the amount of different IT innovations; and (2) correlations between radicalness among different IT innovations. A cross-sector field study is conducted among 82 entrepreneurial software firms that adopted Internet computing innovations to address the following: (1) to operationalize strong order effects in the context of adopting Internet computing; (2) to validate the dynamics of disruptive IT innovation as innovations cascade, due to strong order effects, from computing platforms to Information System (IS) services and processes; (3) to reveal how temporal features shape disruptive IT innovation behaviors among strongly connected innovations. Corey Angst, University of Maryland, presents "The Impact of Firm Characteristics and Spatial Proximity on the Diffusion of Electronic Medical Records: A Hazard Modeling Analysis" - February 13, 2007 Electronic medical records (EMRs) offer the promise of addressing many problems confronting the health care industry, yet their adoption by hospitals has been slow. In this paper I draw upon research in the adoption and diffusion of innovations, and metaphors from epidemiology related to the spread of diseases through a social system, to predict the likelihood of EMR adoption by hospitals. I theorize that the likelihood of EMR adoption is driven by two organizational factors: the presence and concentration of complementary health information technologies, and the level of experience that the hospital has with these technologies. I further investigate the effects of an environmental factor, spatial proximity, reflecting the presence of contagion, on EMR adoption. I use a hazard model fitted to data from a sample drawn from a multi-year survey spanning 1970 to 2004 of almost 4,000 hospitals across the USA to test the hypotheses. Results provide strong support for the proposed relationships and yield interesting insights into the drivers of EMR adoption. Theoretical and practical implications are discussed. Vallabh Sambamurthy Michigan State University, presents "Information Technology Infrastructure Capability and Firm Performance: An Empirical Analysis" - February 2, 2007 Information systems researchers have directed attention toward the linkages between IT capabilities and firm performance. At the same time, research has also begun to examine the impacts of IT-enabled capabilities, such as supply chain integration, market access, and customer service, on firm performance. This research proposes a nomological network model, linking a specific IT capability (i.e., IT infrastructure capability) with IT-mediated business capabilities and firm performance. We utilize a proprietary archival dataset to examine the hypotheses derived from the model. The results provide significant support for the proposed nomological network. These results have significant implications for future research and practice on how IT management capabilities facilitate the development of business capabilities and affect firm performance. Samer Faraj, University of Maryland, presents "Structuring Electronic Knowledge Networks" - October 26, 2006 Despite growing interest in the phenomena of electronic knowledge networks, little research has addressed the organizing tendencies of such networks. This paper explores the nature of interaction on electronic knowledge networks. We propose that electronic knowledge networks will exhibit specific interaction tendencies consistent with the tenets of collective action theories. Using interaction-level data from five different electronic networks, we tested for the existence of tendencies for reciprocity, generalized exchange, and preferential attachment. We found consistent results across five independent knowledge networks covering 5120 interactions during three months. The results confirm the existence of reciprocity and generalized exchange tendencies, and as a whole support our contention that electronic network dynamics can be explained by network-level theories of collective action. Huigang Liang, Florida Atlantic University, presents "Avoidance of IT Threats" - October 17, 2006 This paper develops a Technology Threat Avoidance Theory (TTAT) that explains individuals' behavior of protecting themselves from malicious IT. Explicitly differentiating between malicious IT and virtuous IT when developing TTAT, we articulate the difference between TTAT and traditional IT acceptance theories. We intend to delineate the cognitive processes people go through under IT threats and identify the key variables that influence their avoidance behavior. TTAT posits that people are motivated to avoid a malicious IT when they perceive a threat and believes that the threat is avoidable by taking a safeguarding measure. Two cognitive processes, threat appraisal and safeguarding appraisal, are involved in motivating people's avoidance behavior. In the threat appraisal process, if individuals believe that a malicious IT is likely to affect them and causes severe negative consequences, they tend to perceive the presence of an IT threat. The threat perception leads individuals to the safeguarding appraisal process, in which they assess the degree to which the IT threat can be rendered avoidable by taking a safeguarding measure. Perceived effectiveness of the safeguarding measure and the user's self-efficacy of taking the measure will jointly determine the user's motivation of taking the measure. According to TTAT, when the user perceives that an IT threat is both likely to occur and causes severe consequences if it does occur, believes a safeguarding measure is able to reduce the threat, and feels confident to use the safeguarding measure, she will likely adopt the safeguarding measure as a means to avoid the malicious IT. A preliminary study was conducted to provide initial empirical support for TTAT. Results showed that TTAT can provide an advanced understanding of people's IT threat avoidance behavior. Sunil Wattal, Carnegie Mellon University, presents "Examining the Personalization-Privacy Tradeoff - an Empirical Investigation with Email Advertisements" - August 17, 2006 Dale Carnegie once said that the sound of one's name is the sweetest for any person. Much internet personalization acts on this mantra by trying to create an online environment where customers are greeted by name and are recommended products based on their preferences. However, no clear empirical evidence exists as to whether consumers desire personalization or whether privacy concerns override the benefits of personalization. Using theories from psychology and consumer behavior, we address this dilemma by developing hypotheses related to how consumers respond to a firm's collection and use of information for personalization. To test these hypotheses, we propose a multi-stage ordered probit model using a hierarchical Bayesian framework to account for consumer heterogeneity via individual level parameter estimates. The data for this research comes from a website which captured information on actual consumer responses to ten million email advertisements sent to 600,000 customers over a nine month period. We examine the impact of different types of personalization as well as measure consumer response at multiple levels. We also control for consumer and promotion specific characteristics in our model. Our results not only indicate the economic benefits of personalization but also highlight consumers' privacy concerns. The main results are as follows: first, emails personalized only on the basis of consumers' product preferences get a more favorable response from consumers than those with no personalization. Second, we show that more than 85% consumers react negatively to personalized greetings in an email, suggesting that consumers are likely to perceive a violation in privacy if they see their name in an email advertisement. Third, we show that consumer response is mixed if both personalized greetings and product-based personalization are used in an email. While most consumers react negatively if both personalized greetings and product-based personalization are used in an email, consumers who buy more often from a firm prefer emails where personalized greetings are accompanied by reliable product recommendations. This suggests that familiarity with a website mitigates customers' privacy concerns. Overall, we show that customers differ significantly in their preference for different types of personalization and that 'personalized' personalization (where different customers receive different levels of personalization) is more effective than all-inclusive personalization (in which each advertisement is personalized at multiple levels). 2005-2006 Abstracts Jonathan Palmer, College of William and Mary, presents "The Role of IT in the Globalization of Wyeth Pharmaceuticals" - April 14, 2006 We build on earlier work in the area of international business which characterizes firms as as transnational, multinational, or global. This works extends those typologies by describing the mechanisms and strategies that move a firm from multinational to global. Wyeth was involved in a globalization initiative beginning in the late 1990s which involved multiple international locations. The IT group was a leader in the globalization process and the presentation describes the stages that moved the firm toward globalization. This process involved visioning, coordination and consolidation, standardization, and diffusion. Key activities include the establishment of a C-level vision, a working group of key executives, new roles for employees as information and relationship managers, establishment of centers of excellence, and implementation of standards and service levels worldwide. Rick Watson, University of Georgia, presents "The Global Textbook Project" - April 4, 2006 The goal of the global textbook project is to create a free library of 1,000 open content, electronic textbooks for students in the developing world. The library will cover the range of topics typically encountered in the first two years of a university's undergraduate programs. The global academic community and global corporations will be engaged in creating and sponsoring this library. The presentation will discuss the proposed project infrastructure, quality control mechanisms, incentives, funding, and the proof-of-concept phase that the project is now entering. Laku Chidambaram, University of Oklahoma, presents "Enabling Dichordic Coordination through Technological Capabilities: The Role of Emergent Structure in Successful Virtual Teams" - March 3, 2006 Project team structures have evolved to include diverse members who now meet virtually through the use of communication technologies rather than face-to-face in a single geographic location. As a result, teams must grapple with coordinating not only their project tasks, but also deal with the vagaries of time and exploit the technological tools available. We theorize, and our study demonstrates, that structure in such virtual teams emerges as the result of intertwining strands of coordination-technology coordination and temporal coordination-that are enabled through two sets of capabilities-reductive and additive-offered by collaborative technologies. In other words, the dual capabilities of these technologies served as conduits for the two types of coordination exchanges that flowed through them. The most successful structure was associated with both forms of coordination while the least successful structure had no significant coordination; teams with one form of coordination fell in between. Finally, examining the actual coordination exchanges, we found that teams that explicitly embraced their virtualness by leveraging their asynchroniety to work offline a significant amount of the time and online for part of the time-thereby extending the time spent on the task-were more successful than those teams that combated their virtualness by attempting to re-create their familiar synchronous meetings in an online setting. We discuss the implications of these results for practice and research. Radhika Santhanam, University of Kentucky, presents "Enhancing the Effectiveness of E-learning based Information Technology Training through Self-Regulatory Learning" - February 24, 2006 E-learning represents a promising method for delivering Information Technology (IT) training for such applications as databases, spreadsheets, and web site design and development. Because it is a cost-effective way to transfer IT knowledge to large numbers of people, business organizations and educational institutions are investing substantive amounts of resources in purchasing e-learning courses. Unfortunately, experiences of the last few years indicate that learning outcomes are not as expected and, importantly, users do not seem to have the motivation to continue in these courses. However, taking a self-regulatory learning perspective based on the social cognitive theory, we propose that inducing users to follow self-regulatory learning strategies can increase their learning outcomes. We test our ideas with participants who were trained through e-learning to design a web-site using FrontPage software. Our findings indicate that participants who were influenced to follow self-regulatory learning strategies performed significantly better in terms of learning outcomes than those who were not influenced to follow these strategies. Acknowledgement: This study was funded in part by the Kentucky Science and Engineering Foundation. Jeannette-Marie Kelley, Temple University, presents "Examining the Role of Organizational Password Security Policies in Individual Password Security Behaviors" - December 2, 2005 Organizations typically construct computer access password policies that ask (or force) individual users to create passwords that conform to a long list of criteria designed to generate "strong" passwords. These criteria usually include: passwords should be at least eight or nine digits long; they should be comprised of a combination of numbers, letters, and punctuation; they should not include recognizable words, names, or dates; and, they must changed periodically. However, the effect of these password security policies seems to be that many users, in trying to comply with the difficult restrictions, will engage in other password behaviors that are not secure. This research-in-progress describes the results of a pilot study of over 100 business professionals and explores the effects of password policies, memory limitations, and deterrence strategies on password security behaviors. Rudy Hirschheim, Louisiana State University, presents "The Future of the MIS Discipline: Further Reflections" - October 21, 2005 There is much talk about whether there is or is not a future for the MIS discipline; in this seminar I will attempt to articulate what the current thinking is from a US-centric perspective. In particular, I will look at what is happening to the discipline regarding student numbers and the implications of offshoring. I shall also offer some thoughts on what the discipline can do to avoid the pitfalls of what happened with disciplines who failed to recognize the changing academic and practitioner landscape. It is my hope that the session will be an interactive one, where everyone will be able to share their thoughts on this vital topic. Maung Sein, Agder University College, presents "E-Government: Achieving Conceptual Clarity" - October 14, 2005 The area of e-Government has rapidly
become the focus of much attention amongst academics and
practitioners. Led by the drive to streamline government services to
citizens and increase participation in the governing and democratic
process amongst citizens, government agencies and bodies at
different levels are implementing information systems and undergoing
process changes under the pervasive umbrella of "e-Government". Yet,
what exactly the term means is unclear. Terms such as e-Democracy,
e-Voting, e-Services, e-Procurement and “e-Administration” are used
sporadically and often confusedly. In addition, there seems to be as
many perspectives of the term as there are implementations at least
across national boundaries. Heinz Klein, Binghamton University, presents "A Phenomenological Evaluation Framework for Cultural Heritage Interpretation: From e-HS to Heidegger’s Historicity" - September 30, 2005 This paper is concerned with the potential of the most recent ICT developments for improving the interpretive mission of the archaeological and historical disciplines. This mission is to communicate the cultural heritage to the general public in cultural institutions like museums or archaeological sites (like for instance Ancient Olympia). We call the support of cultural heritage communication with ICT "e-heritage systems." In this paper we shall primarily focus on formulating evaluation criteria for e-heritage systems that are designed to fully exploit the current and future communicative potential of ICT (as apposed to providing routine economic tracking and information retrieval functions). The purpose of this paper is to derive evaluation criteria for future e-heritage systems from Heidegger's phenomenological view of history in Being and Time and apply them to an example, i.e. the ARCHEOGUIDE System in Ancient Olympia. (back to schedule) Jeff Smith, Wake Forest University, presents "Ethics and Information Systems: Grounding for Research and Teaching" - September 23, 2005 Many IS researchers profess an interest in topics associated with information ethics; unfortunately, however, the foundations for ethical argumentation and investigation are not well understood across the IS community. In this tutorial, Dr. Smith will attempt to provide an overview of the philosophical frameworks that are important in any consideration of ethical issues. He will then offer a brief discussion of potential research avenues, and he will also provide some thoughts regarding the teaching of IS ethics. (back to schedule) 2004-2005 Abstracts Gabriele Piccoli, Cornell University, presents "Customer Managed Interactions." - April 22, 2005 Individuals and businesses have long tussled over who owns consumers' personal data. The decisive blow may be struck by customer-managed interaction, a new service model whose implementation is on the horizon. Superficially, CMI declares consumers victorious by ceding them total control over information about their past purchases and product preferences. But it also helps companies harvest the deep consumer knowledge that customer relationship management (CRM) only promises. This talk will introduce the concept of CMI, building on the limitations of CRM and the notion of data completeness, and discuss the processes and technologies needed for its implementation. (back to schedule) Hope Schau, Temple University, presents "When Consumer Networks Create Value: the Abandoned Apple Newton Brand Community" - April 15, 2005 This research explores the boundaries of consumer co-creation and production in the context of an online brand community centered on an abandoned technological product, the Apple Newton PDA. The Apple Newton Community is a virtual value-creation network consisting of over 20,000 active members whose primary mode of interaction is online. The results demonstrate that consumers can assume control of a brand and effectively manage all aspects of the marketing mix (product maintenance and modifications, price, distribution and promotion of the device) with little or no offline interactions. The Newton community demonstrates the technology enables richer consumer experience and has a significant impact on marketplace relationships. Newton users present a set of completely sovereign consumers who operate a sophisticated value creation network.(back to schedule) Detmar Straub, Georgia State University, presents "Strategies for Effective IS Research" - April 8, 2005 This presentation assesses the best ways for junior faculty and doctoral students to get published. It begins with a basic set of views about stages in the research process and how and where publication strategies begin to play a role. The argument is that, a priori, your research may fall into some major categories, like top-level quality work, medium-level quality work, low-level quality work, and practitioner work. Knowing this quality beforehand is the trick, and it may not be practically doable. The argument is next made that most of our journals, irrespective of level, will take most kinds of IS work. Journals seldom have a pre-set bias, because journals are not living, breathing and thinking entities. They are what their associate editors (for the most part) think they are. And this group changes. If there are associate editors on the board whose expertise favors a certain flavor of research, it can and likely will be considered by the journal. The hurdles for tenure are high today. An argument is made is that they are too high and are generally unreasonable. Empirical evidence supports the case. Next the presentation attempts to illustrate its points through a program of research. The point here is that large scale programs spin off a lot of data and possible papers, and the more so if they are well designed to start with. Lacking a theory base, for example, may exclude the work from the top journals. Retrofitting theory to data is not only a dubious practice, but it also does not work smoothly. Preparing papers for submission and getting engaged effectively in the review process are the next issues. Rejections and re-submissions wrap up the presentation aside from acceptances, which are, unfortunately, not as often the experience as most of us would like. (back to schedule) Ozgur Turetken, Temple University, presents "A Multi-Attribute, Multi-Weight Clustering Approach to Managing 'E-Mail Overload'" - March 25, 2005 The increasing volume of electronic mail threatens to cause a state of "e-mail overload" in which the cognitive demand to process the volume of e-mail messages exceeds individuals' information processing capabilities. To address this mismatch, this study extends the application of hierarchical clustering, an effective approach for summarizing and presenting large volumes of textual information, to the domain of e-mail management. We report on the design and development of a system that applies a multi-weight, multi-attribute clustering approach to a collection of e-mail messages. We hypothesize that this approach will improve users' ability to locate messages while decreasing effort and increasing satisfaction. Our empirical study found that clustering improves user effectiveness over a simple ordered list of electronic mail messages, but improvement from the ability to adjust attribute weights is only marginally significant. As predicted by the economic theory of attention, the user's attention constraint continues to bind even when clustering is available; performance improves but effort remains consistently high. Our findings strongly imply that our application of hierarchical clustering to the e-mail domain is promoising since it improves message retrieval without additional effort and without a reduction in user satisfaction. (back to schedule) Vijay Gurbaxani, University of California, Irvine, presents "The Value of IT Outsourcing Arrangements: An Event Study Analysis" - March 18, 2005This paper examines the value of IT outsourcing arrangements to clients and vendors by examining the stock market returns of these firms when deals are announced. We examine the role and impact of the strategic intent underlying the outsourcing arrangement, and the impact of deal parameters such as the relative size of the contract and the characteristics of the services outsourced. We find that the announcement of the outsourcing of IT services results in a positive impact on the stock price of both client and vendor firms in a two-day window. Moreover, client firms that are focused on improving business performance with their IT outsourcing arrangement receive a higher payoff relative to firms that focus on improving the delivery of IT services. Interestingly, the payoff to clients is higher when labor-intensive activities such as legacy systems management and applications development are outsourced suggesting that inefficiencies in a client's IT operations are more likely to occur in these types of services. In the case of vendors, there is no relationship that we are able to discern between service types and returns. From a vendor perspective, all business is good business. (back to schedule) Wynne Chin, University of Houston, presents "Two Partial Least Squares Approaches For Assessing Moderator Effects" - February 25, 2005 "A Partial Least Squares Latent
Variable Modeling Approach for Measuring Interaction Effects:
Results from a Monte Carlo Simulation Study and an Electronic Mail
Emotion/Adoption Study" "A Permutation Procedure For
Multi-Group Comparison Of PLS Models" Rick Watson, University of Georgia, presents "Evolutionary Information Systems" - February 18, 2005 Some 70,000 years ago, modern humans commenced migrating out of Africa and gradually populated the world. They had evolved a set of specialized information processing skills that enabled them to solve the problems of survival and reproduction they faced living in the African savannah. Because 70,000 years is a short period in the 6 million years since humans diverged as a separate species, we had evolved little since migrating from Africa. Consequently, our current information processing skills are those that were useful for solving the problems faced by those savannah hunters and gatherers. Yet, our world has changed greatly and today's humans face a vastly different range of problems from our ancient ancestors. Thus, in order to understand how modern humans process information and use information systems, we need to be cognizant of these evolved specialized information processing skills and the problems they solved. Evolutionary information systems applies the knowledge and principles of evolutionary biology to understand how individuals and groups use information systems. It examines how the interplay between human information processing skills, human drives, task, and technology interact to determine task performance.(back to schedule) Ilze Zigurs, University of Nebraska at Omaha, presents "A Pattern Theory for the Management of Virtual Projects" - February 11, 2005 The management of virtual projects is fundamentally different from that of traditional projects. Furthermore, the research in this area comes from different reference disciplines and perspectives, and a unified view or theory of best practices does not yet exist. Being able to combine perspectives in a seamless way with skills and technology could provide integrative blueprints for best practices in virtual projects. Pattern theory provides a way to think about this issue. This talk will report on a recent study conducted with co-author Deepak Khazanchi and sponsored by the Project Management Institute. In our study, we focused on three concepts as the underlying theoretical elements for identifying patterns of effective virtual project management: (1) coordination, (2) communication, and (3) control. We derived a project typology from existing literature and examined the key concepts empirically via a series of virtual focus groups. The talk will present both the theoretical framing and the resulting patterns that we derived from the focus group data. (back to schedule) Zaheer Asif, Temple University, presents "ICT support for Deliberative Communications" - February 4, 2005 It has been said that true democracy is possible not through free speech but through deliberative speech (Noveck 2003). Deliberative communications are those that are carried out in a space relatively free from domination, defensiveness or other distorting influences with an objective of sincerely reaching mutual understanding or agreement on issues that need informed consensus. Such communications can take place at any level, including groups, organizations, and society. Of late, the ‘cyberspace’ has been increasingly attracting the attention of social, political and legal theorists due to its preeminent potential to support deliberative communications. This potential of the Internet can have profound influence on the conceptualization and functioning of democratic states as well as institutions and organizations. The mushroom growth of blogs and discussion fora is an indication of society’s interest in using the Internet as an instrument of public opinion and will formation. However, research on the deliberative potential of the Internet is conspicuously absent from the premier IS research journals. We wish to draw attention to the general significance of the topic for IS research and based on this to overcome the lack of attention by the IS researchers. The principal purpose of this research is to study the impact of ICTs on the quality of public debates and to understand the dynamics of group will formation in cyberspace. We argue for a strong theory-base that should guide the exploration of the requirements of ICT support for deliberative processes of a social nature at all levels, and suggest that the critical social theories of Foucault and Habermas may provide such a foundation. At this stage the methodological alternatives under consideration are prototyping a virtual decision making environment, and using grounded theory to document the participant experiences. (back to schedule) Shu Zou, Temple University, presents "Shall We Chat? Investigating Interactivity in Dyadic Communication in Text-based Online Live Chat Help Services" - January 28, 2005 Online live chat help services have been adopted rapidly and widely on many web sites such as Land’s End and TalkNow of Temple University Library. This service has become a new way to enhance customer service by providing instant answers and instructions to users. The relationship in online live chat involves the dyad of the customer service representative and the user who is seeking assistance. They have a temporary (but highly interactive) relationship with the purpose of problem solving. This presentation shows the current status of a research in progress exploring the characteristics of interactivity of a live chat session and how the participants communicate with each other through text-based chat and co-browsing. A research model is proposed based on the analysis of live chat transcripts, and theories from the areas of communication, Information Systems, and psychology. (back to schedule) Jerry Luftman, Stevens Institute of Technology, discusses "Strategic Alignment Maturity" - November 19, 2004 The focus of this discussion will be Luftman's framework for applying the strategic alignment model and assessing alignment maturity in helping companies around the world understand, define, and scope an appropriate strategic planning direction that leverages Information Technology. His new book "Competing in the Information Age: Align in the Sand", published by Oxford University, available mid 2003 is expected to surpass the initial best seller "Competing in the Information Age" which is still selling strong around the globe. (back to schedule) Abhijit Jain, Temple University, examines "The TAM in Conditions of Limited Clarification of a New Technology Option: The Role of Opinion Leadership, Personal Innovativeness and Current Satisfaction" - November 12, 2004 An important goal in technology adoption research is to refine and exploit the technology adoption model (TAM) in order to obtain insights about technology adoption intentions early in a systems development process, even before a working prototype is built (i.e. under conditions of limited clarification of the new technology option). Using such a context, i.e. where potential adopters have limited information about a new technology option, this research theorizes and tests the impact of opinion leadership, personal innovativeness and current satisfaction on relationships in the extended TAM (also called TAM2) of Venkatesh and Davis (2000). (back to schedule) Anol Bhattacherjee, University of South Florida, presents: "Persuasion Strategies for IT Usage: An Elaboration Likelihood Model" - November 5, 2004 This study examines the role of persuasion strategies in motivating IT usage. Drawing upon the elaboration-likelihood model (ELM), we examine two such strategies, central and peripheral routes to persuasion (respectively operationalized using argument quality and source credibility constructs), and link them to the salient cognitions related to IT usage (perceived usefulness and attitude respectively). We also examine the temporal stability of the effects of these persuasion strategies on user cognitions, and contingent factors (job relevance and user expertise) moderating these effects. Eleven hypothesized associations based on the above theoretical analysis were empirically tested using longitudinal field survey data collected within the context of document management system usage at a governmental agency. Our empirical data demonstrates the applicability of ELM in understanding how IT usage can be proactively motivated in organizations, while also highlighting the inherent idiosyncrasies of using source credibility as a peripheral cue in IT usage contexts. (back to schedule) David Croson, Temple University, discusses "The Mushroom Treatment: Information Suppression and Misrepresentation in Organizations." - October 22, 2004 The "mushroom treatment" is a common
metaphor for the practice of "keeping employees in the dark and
feeding them a steady diet of bull manure." We develop a model of
this practice of information suppression and misrepresentation
within organizations, wherein informed principals have an incentive
to deliberately communicate degraded information (clipped "sales The benefits of manipulating information in terms of exercising control and resolving incentive problems within a firm renders deliberate (and possibly costly) obfuscation a natural part of an organization's internal communication structure. The value of an information system within an organization, therefore, will not be monotone in its transmission accuracy; enforcedly accurate information systems which prevent such manipulation entirely may have negative value. (back to schedule) Dan Fesenmaier, Temple University, discusses "Persuasive Designs for Travel Websites." - October 15, 2004 The Internet has been recognized as
the central channel supporting the tourism industry. From the
consumer perspective, the growth of travel related websites enables
potential visitors to easily access information about the
destination, enabling a “sampling” prior to the trip. From the
producer’s perspective, the Internet offers endless opportunities
with which to communicate in a global market. Importantly, the
growth of travel related websites has been led by the belief by
producers that the simple provision of travel information is
sufficient for potential travelers to decide to visit their
destination. This belief appears to have drastically limited the
development of Internet related systems which utilize its more
creative/powerful capabilities. Mark Serva, University of Delaware provides "An Examination of the Theoretical Nature of Trustworthiness in a B2C E-Commerce Environment." - September 24, 2004 Advancing research on trust requires clarifying the different conceptualizations of trust and trust-related constructs. The purpose of this study is to advance the theoretical conceptualization of trustworthiness by synthesizing previous research and testing three alternative conceptualizations within the e-commerce context. Data collected from multiple studies involving over 700 participants were used to examine the relative merits of trustworthiness as a one-dimensional construct, a grouping of three first-order constructs, and a second-order construct. Our results indicate that a one-dimensional view may be too simplistic, given the variety of factors that online consumers must weigh. Instead, the study suggests that trustworthiness is multidimensional and that both first- and second-order conceptualizations have a place in e-commerce trust research. Trust researchers should be guided by the research question, hypotheses, and research design in deciding which conceptualization to use. (back to schedule) Dennis Galletta, Temple University, discusses his findings from "A Cross-Cultural Study of the Effects of Web Advertising." - September 10, 2004 Web advertising has taken many forms, including those that appear within the Web page as an inline graphic, as well as those that "pop up" (over) or "pop under" a browsing window. Grounded in the concepts of perceived intrusiveness and the dual-process theory of cognition and perception, research provides theory-based expectations about how users come to view these ads as irritating and intrusive and thus avoid them. There have been few studies of the affective, cognitive, and behavioral impacts of such advertisements. This study also examines factors that can explain the hypothesized outcomes, in a 2x2x2 fully-factorial design. Besides a control group without ads, factors included ad placement (pop-up versus inline) and ad congruence (with the site's content or not). 417 volunteer undergraduate business students from two countries (Mexico and the United States) performed several search tasks under conditions chosen for them at random. Results indicated that, as expected, intention to return was higher without ads than with ads; retention of website information was higher when ads were not congruent (rather than congruent) with website content, and for sites with inline (rather than pop-up) ads; retention of ad content was higher for non-congruent (rather than congruent) ads, and for inline (rather than pop-up) ads. In contrast, intentions to return were not affected by ad placement, retention of site content was not affected by the existence of ads, retention of animated ads did not surpass that of static ads, and intrusiveness of ads was not affected by the ad congruence, as had been expected. This study provides an initial step into examining several important factors that should be considered by advertisers and designers of sites hosting those ads. (back to schedule) John D'Arcy, Temple University discusses "The Role of Individual Differences and Employment Context on the Effectiveness of IS Security Countermeasures." - September 3, 2004 General deterrence theory provides a theoretical basis for the use of deterrent security countermeasures (e.g., security policies, security awareness training, preventative security software) as a means to limit the incidence of information systems (IS) misuse in organizations. However, empirical studies that have examined the effectiveness of such techniques have produced inconclusive results. A limitation of these studies is that they have failed to assess the impact of deterrent security countermeasures on individual perceptions of punishment certainty and severity, which, according to general deterrence theory, have a direct influence on abusive behavior intentions. Moreover, additional individual and situational factors that influence perceptions of punishment have not been explored. This paper draws from the IS security, criminology, and risk behavior literatures to develop a model of IS misuse intentions that includes the following propositions: (i) deterrent security countermeasures influence perceived certainty and severity of sanctions, which in turn predict IS misuse intentions; (ii) the relationship between deterrent security countermeasures and perceived certainty and severity of sanctions is moderated by individual differences (computer self-efficacy, prior IT training/experience, age, gender, and risk perception) and by employment context (employee type and virtual status). Empirical validation of the model should contribute to our understanding of IS misuse behavior and also assist managers in determining appropriate uses for deterrent security countermeasures. (back to schedule)
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Copyright 2004, Temple University. Department of Management Information Systems Fox School of Business and Management Temple University 210 Speakman Hall 1810 N 13th Street Philadelphia, PA 19122 |
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